- What is a “business plan”?
- What is a “marketing plan”?
- When should I create a business plan?
- What should I do before I draft a business plan?
- What are the most important parts of a business plan?
- How do I create an “executive summary”?
- What style business plan should I use?
- What is the length of the average business plan?
- What is the key to a successful business plan?
- What are the top business plan mistakes?
- Should I hire someone to write a business plan for me?
- Where can I go to get help with my business plan?
William A. Cohen, Ph.D
Business Plans (Money & Careers: Business Models & Business Plans)